{"id":283,"date":"2004-10-25T11:52:40","date_gmt":"2004-10-25T18:52:40","guid":{"rendered":"https:\/\/barbaraguggenheim.com\/bg\/?p=283"},"modified":"2025-07-14T12:02:13","modified_gmt":"2025-07-14T19:02:13","slug":"how-to-start-an-art-collection","status":"publish","type":"post","link":"https:\/\/barbaraguggenheim.com\/bg\/how-to-start-an-art-collection\/","title":{"rendered":"How To Start An Art Collection"},"content":{"rendered":"<p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-full wp-image-284\" title=\"Screen Shot 2012-02-25 at 11.50.58 AM\" src=\"https:\/\/barbaraguggenheim.com\/bg\/wp-content\/uploads\/2012\/02\/Screen-Shot-2012-02-25-at-11.50.58-AM.png\" alt=\"\" width=\"314\" height=\"45\" srcset=\"https:\/\/barbaraguggenheim.com\/bg\/wp-content\/uploads\/2012\/02\/Screen-Shot-2012-02-25-at-11.50.58-AM.png 314w, https:\/\/barbaraguggenheim.com\/bg\/wp-content\/uploads\/2012\/02\/Screen-Shot-2012-02-25-at-11.50.58-AM-300x43.png 300w, https:\/\/barbaraguggenheim.com\/bg\/wp-content\/uploads\/2012\/02\/Screen-Shot-2012-02-25-at-11.50.58-AM-100x14.png 100w, https:\/\/barbaraguggenheim.com\/bg\/wp-content\/uploads\/2012\/02\/Screen-Shot-2012-02-25-at-11.50.58-AM-200x29.png 200w\" sizes=\"auto, (max-width: 314px) 100vw, 314px\" \/><\/p>\n<p>By <strong>Barbara Guggenheim<\/strong><\/p>\n<p><em>Guggenheim Is a partner In the art\u00a0consulting firm <a href=\"https:\/\/barbaraguggenheim.com\">Barbara Guggenheim Associates, Inc.<\/a> Her clients Include Tom\u00a0Cruise and Steven Spielberg.<\/em><\/p>\n<p>If your ten-year college reunion has\u00a0come and gone but that dorm-room\u00a0Water Lilies poster is still with you, it&#8217;s\u00a0time to get your feet wet as an art collector.\u00a0Many of my clients decorate\u00a0their walls with works priced at several\u00a0million dollars, but you can start collecting\u00a0with only a couple thousand, about\u00a0the price of that Dolce &amp; Gabbana\u00a0suit you&#8217;ve had your eye on.<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-full wp-image-332\" title=\"Water Lilies\" src=\"https:\/\/barbaraguggenheim.com\/bg\/wp-content\/uploads\/2004\/10\/apc.jpeg\" alt=\"\" width=\"450\" height=\"335\" srcset=\"https:\/\/barbaraguggenheim.com\/bg\/wp-content\/uploads\/2004\/10\/apc.jpeg 450w, https:\/\/barbaraguggenheim.com\/bg\/wp-content\/uploads\/2004\/10\/apc-300x223.jpeg 300w, https:\/\/barbaraguggenheim.com\/bg\/wp-content\/uploads\/2004\/10\/apc-403x300.jpeg 403w, https:\/\/barbaraguggenheim.com\/bg\/wp-content\/uploads\/2004\/10\/apc-100x75.jpeg 100w, https:\/\/barbaraguggenheim.com\/bg\/wp-content\/uploads\/2004\/10\/apc-168x125.jpeg 168w\" sizes=\"auto, (max-width: 450px) 100vw, 450px\" \/><\/p>\n<p><!--more-->\u2022 <strong>Take your time.<\/strong> Don&#8217;t buy the first\u00a0thing you see. Visit galleries, check out\u00a0museum exhibitions, subscribe to art\u00a0magazines. Art fairs also offer a great\u00a0way to see many different genres in\u00a0one place. Several new ones have\u00a0popped up recently that specialize in\u00a0affordable works by young artists.\u00a0Don&#8217;t be intimidated by auctions\u00a0either. Charities often auction moderately\u00a0priced work-even Sotheby&#8217;s and\u00a0Christie&#8217;s have four-digit options.<\/p>\n<p>\u2022 <strong>Buy for love, not money.\u00a0<\/strong>Art is another\u00a0place to put your money, but one \u00a0that becomes part of your life in the\u00a0meantime &#8211; stocks and bonds rarely\u00a0look impressive over your couch. So\u00a0rule number one is, you have to love it.\u00a0If a piece doesn&#8217;t really appeal to you\u00a0aesthetically, don&#8217;t get it just because\u00a0someone told you it&#8217;s a wise investment.<\/p>\n<p>\u2022 <strong>Start small.<\/strong> Photography, prints, and\u00a0drawings are all good first purchases.\u00a0A print by a contemporary master\u00a0such as Jasper Johns can be had for\u00a0$3,000. Other big-name painters (and\u00a0even sculptors) often have original drawings\u00a0that are quite reasonably priced.<\/p>\n<p>\u2022 <strong>Fire away.<\/strong> When buying works from\u00a0less famous names, ask the art dealer a\u00a0litany of questions before you write the\u00a0check. Has the piece been in any shows?\u00a0What is the artist&#8217;s exhibition history?\u00a0What is he or she working on now?\u00a0Who else owns his or her work? In\u00a0terms of investment value, you want\u00a0someone with a broad appeal, so don&#8217;t\u00a0get caught up with a local hero. For\u00a0photography and prints, find out how\u00a0many the artist did-&#8220;limited edition&#8221;\u00a0should mean less than 200, not 2,000.<\/p>\n<p>\u2022 <strong>Go ahead, negotiate.<\/strong> Galleries expect\u00a0you to, and many will give a 10 percent\u00a0courtesy discount. Most will also\u00a0allow you to pay over a period of time.\u00a0You can even ask if you can take the\u00a0piece on approval and hang it in your\u00a0home for a couple days to make sure it\u00a0works in the space you had in mind.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>By Barbara Guggenheim Guggenheim Is a partner In the art\u00a0consulting firm Barbara Guggenheim Associates, Inc. Her clients Include Tom\u00a0Cruise and Steven Spielberg. If your ten-year college reunion has\u00a0come and gone but that dorm-room\u00a0Water Lilies poster is still with you, it&#8217;s\u00a0time &hellip; <a href=\"https:\/\/barbaraguggenheim.com\/bg\/how-to-start-an-art-collection\/\">Continue reading <span class=\"meta-nav\">&rarr;<\/span><\/a><\/p>\n","protected":false},"author":1,"featured_media":285,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[10,11],"tags":[],"class_list":["post-283","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-art","category-magazine-articles-by-barbara"],"aioseo_notices":[],"_links":{"self":[{"href":"https:\/\/barbaraguggenheim.com\/bg\/wp-json\/wp\/v2\/posts\/283","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/barbaraguggenheim.com\/bg\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/barbaraguggenheim.com\/bg\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/barbaraguggenheim.com\/bg\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/barbaraguggenheim.com\/bg\/wp-json\/wp\/v2\/comments?post=283"}],"version-history":[{"count":5,"href":"https:\/\/barbaraguggenheim.com\/bg\/wp-json\/wp\/v2\/posts\/283\/revisions"}],"predecessor-version":[{"id":496,"href":"https:\/\/barbaraguggenheim.com\/bg\/wp-json\/wp\/v2\/posts\/283\/revisions\/496"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/barbaraguggenheim.com\/bg\/wp-json\/wp\/v2\/media\/285"}],"wp:attachment":[{"href":"https:\/\/barbaraguggenheim.com\/bg\/wp-json\/wp\/v2\/media?parent=283"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/barbaraguggenheim.com\/bg\/wp-json\/wp\/v2\/categories?post=283"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/barbaraguggenheim.com\/bg\/wp-json\/wp\/v2\/tags?post=283"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}